#ShitBretSays — Starbucks' Brand Promise Used to Be Great Coffee

If your marketing message did anything short of change your company's destiny, you're gonna want us to take a second look at it. There's still time. Join us today at 2 p.m. Eastern/11 a.m. Pacific to get some perspective that will rock your message's world. To download the slides, download The Message Manifesto.

You might think all you need to have a killer message is for you to like it and for you to be true to yourself.

You should like your message. And it should be true.

But you need more than that.

This cryptic message was brought to you because we're giving away all the goods this afternoon.

Your message makes all the difference. Which brings us to this week's #ShitBretSays: Starbucks' brand promise used to be great coffee. That was before they started selling CDs and shit.

#shitbretsays

Join us today at 2 p.m. Eastern/11 a.m. Pacific. If it's past that time — that's okay. Leave a comment using your email address below that you want to receive the recording after the webinar and we'll make sure you get a link when it goes live. To download the slides, download The Message Manifesto.

What is #ShitBretSays?

Turns out that our founder, Bret Starr, is full of bite-sized wisdom. We asked people who knew Bret well — friends, colleagues — we didn’t ask his wife yet, but that may be the next evolution – and they gave us some gems from Bret’s mind.

It’s kind of like Being John Malkovich, only we’re not charging an entrance fee.

Every Tuesday, you can check back on The Starr Conspiracy Facebook page for the latest in the #ShitBretSays saga.

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