Every month, SlideShare clocks in with more than 60 million visits and 120 million page views. A study by Comscore showed SlideShare used by business owners and executives at a rate of 5 times that of any other social network.
If you’ve overlooked SlideShare as part of your content marketing strategy for 2014 or are looking for ways to make the most of your initial investment in the platform, check out these resources for B2B marketers.
4 SlideShare Resources for B2B Marketers:
10 Tips for Landing on the Front Page of SlideShare
This SlideShare presentation from Explorics walks through some initial data and tips for getting the most out of SlideShare as a platform. I especially recommend the tip to focus a lot of your effort on your headline and cover slide. Check out the presentation for more tips.
7 Tips to Transform Your SlideShares from Good to Great
This post on the Hubspot blog has seven great tips for SlideShare newbies. Check it out if you’re looking for ways to get started with a presentation or looking to improve your existing SlideShare strategy.
How SlideShare is Revolutionizing B2b Content Marketing
This post on B2B Marketing has some great data on the current performance of white papers for B2B marketing and tips for how to use SlideShare to boost your content strategy.
7 Reasons B2B Marketers Should Love SlideShare
If you’re still looking for reasons to get into SlideShare, this blog post from Smart Insights has some interesting perspective as well as an infographic highlighting the explosive growth of the social network.
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