3 Major Takeaways From Last Week’s O.C. Tanner and Virgin Pulse Partnership
Peek Inside the 2017 Learning Buyer Report
3 Takeaways From InfluenceHR in 90 Seconds or Less
Quick Videos for HCM Marketers Who Missed Out We’re a week removed from this year’s InfluenceHR, and two things are clear:
One Metric Is Ruining Your Trade Show Strategy
It’s Time to Rethink Your Trade Show Strategy We’re in the wake of the summer trade show season, and that can only mean one thing for HCM enthusiasts: InfluenceHR and the HR Technology® Conference & Exposition are just around the corner. Are you prepared?
Submit Your Awards Applications for InfluenceHR Today
Be Recognized. Impress Your Friends. This year at InfluenceHR, we’re shaking things up. We’ll recognize the campaigns of the mad marketers who’ve achieved the highest level of creative excellence in HCM tech marketing in the areas of brand, advertising, and promotion. Oh, yes, those marketers will have their day in the sun.
The InfluenceHR 2017 Agenda Is Here
This Is the Way the HCM Marketing Revolution Begins It’s here. Finally. Gaze upon the InfluenceHR 2017 agenda in all its majesty.
The Starr Conspiracy Has Bet the Farm on Digital (and We Think You Should, Too)
I wanted to take a moment to let you know what we’ve accomplished in digital over the last year, and why you might care. In short, we have built the only Digital Group in the world exclusively for human capital management (HCM) technology vendors.
InfluenceHR Early Bird: Last Chance to Save 40 Percent on Your Ticket
Holy Smokes! $400 Off InfluenceHR Registration? Surely You Can’t Be Serious?
PR Can Measure ROI Just Like Marketing
If your public relations agency is reluctant to set measurable objectives and demonstrate ROI, they probably don’t know what’s important to your business from a marketing and sales perspective. PR is often prone to feeling like an outsider because they don’t think like an insider. PR can and should be measured in alignment with marketing […]
3 Reasons You Should Create an AdvocateHub
Being a B2B CMO can often feel a lot like this:
The Truth About Branding
In a world where facts are fake and truth is desperately needed, we need to shine some light on what a brand truly is. Let’s get the basic vocabulary out of the way so we’re all on the same page.
The Talent Acquisition Brandscape Is Live: 5 Things You Should Know
Today, we’re excited to share the 2017 Talent Acquisition Brandscape Report™ with you. If you want to go straight to the report, here’s where you can find it.
Looking for a Sales Job That’s Magical, Mystical, and Mysterious?
Finding a sales job that you want to stick with — forever — is like catching a glimpse of the mythical unicorn sipping from a sparkling waterfall at the rainbow’s end. Except one of those things can actually happen without the use of mind-altering substances. The sales gig, just to be clear.
How Big Is the Talent Acquisition Market?
It’s big. The end.
Recruiting Robots: What’s the Big Deal?
If you went to a tech-forward HR conference this year, you probably heard words like artificial intelligence, programmatic, predictive, algorithmic, and robots. If you made a drinking game out of it, there would’ve been a ton of hospital admissions for alcohol poisoning just on the first day of these events.
What to Do with $1 Billion? 3 Big Trends in the Talent Acquisition Market
In 2015 and 2016, over $4 billion in venture capital money was pumped into the HR technology category. We estimate that about a quarter of that money has made its way into talent acquisition technologies and services.
Fake News: A Synopsis and Battle Plan for Brands
“Nothing can be believed which is seen in a newspaper. Truth itself becomes suspicious by being put in that polluted vehicle.” The 2016 presidential election sparked quite an uproar about the prevalence of fake news articles. However, this quote is not from 2016; it was written by Thomas Jefferson in 1807. Fake news is not […]
A Look Through Our Periscope: HR Tech 2017 Predictions
2016 was a big year for HR tech. At TSC, we’ll remember it as: The year the nature of solutions changed to focus on the experience of being an employee — and irreversibly away from simple process automation The first year cloud HCM systems beat on-premise deployment A year of huge investments in HR tech;in […]
Get Your Holiday Spirit On … and On … and …
’Tis the season at The Starr Conspiracy, and while we’re getting our holiday spirit on, we wanted to share some of that yuletide joy with you.
Assessing 5 Contentious Westworld Archetypes
If your water cooler is anything like ours (i.e., sometimes it’s a keg), Mondays are spent gathered around it discussing your personal Westworld theories. With the season one finale quickly approaching, we at The Starr Conspiracy are preparing our human minds for what lingering mysteries the finale will solve. (Namely, do these violent delights really […]
